Chester County Food Bank – Website & Annual Report
Chester County Food Bank was in need of a new and improved website to not only serve as an educational tool, but as a means to find healthy food in the community. As a companion piece to the website, I was also tasked with designing the 2022 annual report to reflect the new look of the website that I created the aesthetics for. You can see this website in action at www.chestercountyfoodbank.org.
This project was completed while under the employment of Hammer Marketing.
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WEBSITE DESIGN
The new home page features a modular hero, complete with a main call-to-action, customizable mini carousel, and randomized “food for thought” fact block. The rest of the page serves to educate the user about the Food Bank, as well as how to find fresh, health food in the community.
As for the rest of the site, I designed a flexible page template, that houses numerous, interchangeable blocks that can be used to build out all of the other pages of the site. The bright brand colors, fun animated elements, and impactful imagery provide a slightly playful, but professional persona for the Food Bank.
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Annual Report
The annual report pulls inspiration from the website design for a cohesive brand experience. It features a custom illustration that sprawls from cover to cover, infographics, and strategically laid out content pages.